About SBS

A world of difference

About SBS

As Australia’s most diverse broadcaster, the Special Broadcasting Service (SBS) holds a unique place in the Australian media landscape, inspiring all Australians to explore, respect and celebrate our diverse world and in doing so, contributes to an inclusive and cohesive society.

Today, SBS is a modern, multiplatform media organisation with a free-to-air TV portfolio spanning five distinctive channels in SBS, NITV, SBS VICELAND, SBS Food and SBS World Movies; an extensive radio network providing over 60 communities with services in their own language; and an innovative digital offering, including SBS On Demand, available to audiences anytime and anywhere.

You can read more about SBS here.

Our Purpose

Our commitment to contributing to the success of Australia as a multicultural nation was the bedrock for SBS’s foundation more than 40 years ago, and continues to be at the centre of our vision and strategy today.

SBS was founded on the belief that all Australians, regardless of geography, age, cultural background or language skills should have access to high quality, independent, culturally-relevant Australian media.

The multiple language programs available through SBS TV, radio and online ensure that all Australians are able to share in the experiences of others, and participate in public life. The quality of our programs and the multiplicity of our viewpoints come from the freedom we have to draw on the best of all cultures for our programming.